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Join Business 2 Community and our expert panelists as we provide a balanced view of the current business landscape based on industry best practices and trends, as well as real-life experiences. Our live and recorded webcasts focus on helping you execute better, drive ROI and advance your career. Since 2010, we have strived to be a leading source of thought leadership around topics such as marketing, social media, public relations, business strategy and much more.
Overview: One of the main reasons products fail is that companies fail to validate the most important aspects of their business models. But building a product on incorrect assumptions is like building a house on quicksand. No matter how much time you spend on design and code, the entire thing can… Find out more ›