LinkedIn: Beyond the Profile and Into the Future of Digital Marketing
Not long ago, social media was considered a passing fad, useful only to teenagers with too much time on their hands. Fast forward to 2013: LinkedIn just passed the 200 million member mark to become the undisputed professional networking platform. It’s time to get with the program! If you have a profile but are stuck on what to do next…whether you are job-seeking or warming up cold leads…this webcast provides valuable suggestions for integrating LinkedIn activities into your day. In as little as 15 daily minutes, you really can go beyond your profile, into the future of digital marketing.
- A well-optimized profile kicks off superb professional visibility.
- Warm heart, warm leads: Authenticity converts.
- If the LinkedIn profile is the heartbeat, groups are the muscles.
- Time crunch? 15 daily minutes gets results. The key is “daily”.
- How to put LinkedIn at the epicenter of your personal marketing ecosystem
Victoria Ipri, LinkedIn™ marketing specialist
Victoria Ipri is a LinkedIn™ marketing specialist and master-class copywriter working with small businesses to improve online marketing skills and lead generation using social media. Founder of multiple successful groups representing thousands of active members, and regularly cited as a LinkedIn™ Top Influencer, Victoria is a sought-after speaker and author of “Social Media for the Clueless”, “LinkedIn™ For The Clueless”, “How to Sell Your Book Using LinkedIn” and other ebooks. She holds a masters certificate in Advanced Internet Marketing, and lives in Philadelphia, PA.